New Balance

Commissioned
/
Producer
/
Production
(
2017
)
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New Balance
Overview
2017
Commissioned
Producer

This global project for New Balance brought together teams and talent across New York, London, and Tokyo. As Producer, I helped guide the work from concept through execution, ensuring creative alignment across markets while navigating the complexity of a multi-city production. The project reflects my role in bringing clarity and cohesion to large-scale, cross-cultural work.

Client
Primary Service
Production
Publication
Talent
Creative Director
Director & Photographer
Photographer
Fashion Director
Stylist
Makeup Artist
Location
Tokyo, London, and NYC
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The Challenge

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strategic Approach

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Execution

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Scope of Work

Stack of four smooth black stones balanced on a red background.
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